Big K
The Open K drawn at architectural scale and cropped off the edge of the bag, so each silhouette shows a different part of the letter. The stem and the arms never touch. That gap is the idea behind the brand: the space you keep for what matters.
Big K, up close
The Open K drawn at architectural scale and cropped off the edge of the bag, so each silhouette shows a different part of the letter. The stem and the arms never touch. That gap is the idea behind the brand: the space you keep for what matters.